Creating a new digital brand that smells and tastes like Africa.
Cachupa na Casa
Business model, brand creation and activation
When ''Cachupa na Casa'' first reached out to Atipikal, it was only an idea in a draft paper. We worked together closely with the founder to understand the concept and the vision, and ''Cachupa na Casa'' was born.
A brand that tastes and smells like home. Like Africa.
A business that tries to help those who are missing their homeland or are simply a fan of a good homemade cachupa.